Schedule of Events
Making Media Now 2009 Schedule
8:30 – 9:00am
Sign In/Networking Breakfast
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9:15 – 9:45 am
Keynote Speaker
Robert Greenwald, Brave New Films (”Wal-Mart: The High cost of Low Price,” “Iraq for Sale,” “Outfoxed,” and “Rethink Afghanistan”). He will be interviewed by Lisa Mullins, Harvard University’s Nieman Foundation for Journalism 2009-2010 Fellow and Chief Anchor for PRI’s The World.
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9:45-10:00
Snack/Networking break
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10:00 – 11:30 am
A. Affinity Marketing: Turning Audiences into Advocates
Robert Greenwald, Brave New Films (”Wal-Mart: The High cost of Low Pricing,” “Iraq for Sale,” “Outfoxed,” and “Rethink Afghanistan”)
Sandi DuBowski, Award-winning independent filmmaker (”Trembling Before G_d,” “A Jihad for Love”)
Karen Laverty, NOVA/WGBH (”The Bible’s Buried Secrets”)
Anne Zeiser, Azure Media, Moderator
B. Tell your Story with Maximum Impact Using Adobe
Steve Whatley, Adobe
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11:30 – 12:30 pm
One-on-One Consultations & Trade Show Browsing
Robert Greenwald – Distribution using the Internet, House Parties, Political Activism and filmmaking
Doug Block – Marketing, International Co-Production, Story Telling
Tax Credits, LLC – Did you know that even a $50,000 production budget is eligible for a tax credit? Nobody knows the tax credit legislation better than Tax Credits, LLC. Find out what it takes to cash in your tax credit and make some extra money
Ruby Lerner – Marketing and Fundraising
Sheila Leddy – The kinds of films the Fledging Fund supports
Marc Grubb – Sticky technical issues getting you down? Marc Grubb from fusion IT can help with design/integration/optimization of MAC-based video editing systems (Final Cut Pro, AVID); aligning technology with business golas and marketing efforts (Domain Name, Web Site and E-mail Strategies; leveraging technology for more efficient video and office workflows and purchasing advise.
Alyce Myatt – can advise you on the appropriate types of funders for your project and the kinds of outreach partners you might consider attaching to make it more appealing to funders.
Sandy Forman – Attorney Sandy Forman will answer questions related to the development, production and distribution of film, television, video, digital and multi-media projects, including financing arrangements, option agreements, First Amendment issues, rights issues (fair use), productions.
Jim Jermanok – Financing and International Co-Production
Irene Waschler will be giving advice to filmmakers about the MA film tax credit -what’s allowed, what isn’t and how to file the application.
Andy Carvin – help with Web 2.0, crowdsourcing, mobcasting
11:45 am – 12:30 pm only
Sandi DuBowski – Creative marketing, fundraising, distribution, global touring
12:00-12:30 pm only
Steve Whatley – Adobe questions regarding editing, creating graphics and animations, to output to DVD, BluRay and Flash formats.
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12:15 – 1:00 pm – LUNCH
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1:00 – 2:30 pm
Choose from 3 panels:
A. Web 2.0: Engage Your Audience Using the Web
Andy Carvin, National Public Radio’s Senior Product Manager for Online Communities
David Tamés, Moderator
Sponsored by Halcyon Hill Foundation
B. Creative Funding Case Studies – Models that Work
Ruby Lerner, Creative Capital
Sheila Leddy, Fledgling Fund
Alyce Myatt, Grantmakers in Film and Electronic Media
Carol Atwood, Moderator
C. Red Camera Shooting & Post Production Audio & Video Clinic
Courtney Babin, National Boston
Stephen Baldwin, Colorist for National Boston
Dave Kudrowitz, Rule | BCR Representative on Red Camera
Dan Cronin, Managing Director, National Boston, Moderator
Sponsored by Rule Broadcast/Boston Camera Rental Company
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2:30 – 3:00 pm – One-on-One Consultations & Trade Show Browsing
Sandy Forman – Attorney Sandy Forman will answer questions related to the development, production and distribution of film, television, video, digital and multi-media projects, including financing arrangements, option agreements, First Amendment issues, rights issues (fair use), productions
Tax Credits, LLC – Did you know that even a $50,000 production budget is eligible for a tax credit? Nobody knows the tax credit legislation better than Tax Credits, LLC. Find out what it takes to cash in your tax credit and make some extra money.
Technology issues with Marc Grubb – Sticky technical issues getting you down? Marc Grubb from fusion IT can help with design/integration/optimization of MAC-based video editing systems (Final Cut Pro, AVID); aligning technology with business golas and marketing efforts (Domain Name, Web Site and E-mail Strategies; leveraging technology for more efficient video and office workflows and purchasing advise.
Irene Waschler will be giving advice to filmmakers about the MA film tax credit -what’s allowed, what isn’t and how to file the application.
Steve Whatley – Adobe questions regarding editing, creating graphics and animations, to output to DVD, BluRay and Flash formats.
2:45 pm only
Sheila Leddy – The kinds of films the Fledging Fund supports
Alyce Myatt – can advise you on the appropriate types of funders for your project and the kinds of outreach partners you might consider attaching to make it more appealing to funders.
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3:00 – 4:30 pm
Choose from 2 panels:
A. Going Global: international co-productions & marketing
Sandi Dubowski, Award-Winning Filmmaker
Tom Koch, Vice President of PBS Distribution
Doug Block, Director/Producer/Cameraman (”51 Birch St.,” “Home Page,” “The Heck With Hollywood!”)
Bestor Cram, Northern Light Productions, Moderator
B. Paths of Successful Media Makers – Thriving During Difficult Times
Jim Jermanok, Producer, Director & Writer (”Passionada,” “Em,” “Agganis”)
Kate Raisz, Independent Filmmaker, 42° North
Joel Olicker, Powderhouse Productions
Nancy Porter, Nancy Porter Productions, Moderator
Sponsored by Refocusing the Lens partners & the Mass. Cultural Council Adams Arts Program
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4:30 – 5:00 pm – Trade Show Browsing & Snacks
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4:45-5:55
Tell your Story with Maximum Impact Using Adobe
Steve Whatley, Adobe
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5:00 – 6:30 pm
Pitch and Trailer Feedback
Five conference participants will show a 5-minute trailer or do a 5-minute pitch and get feedback from panelists and conference attendees – Please visit Overview page for submission rules
Moderated by Scott Kirsner, Editor, CinemaTech and Author, who will also offer a giveaway of his new book Fans, Friends & Followers.
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